01
EXPLAIN
Product explainers
- Show how it works
- Highlight key features
- Turn complex into simple
- For web, ads and socials
AI creative studio · Prague
Scroll-stopping video ads and AI visuals for brands and places — ideas that would be too costly, too surreal or simply impossible to film.
Pricing · creative video production
Explain a complex product, present a new one, rework footage you already have — or go for the idea nobody can film.
01
Product explainers
02
Product & campaign videos
03
Existing footage, reimagined
04
From one AI hook to an impossible campaign
Concept · production · editing · sound included. 2 rounds of revisions. Final price depends on complexity, length and deliverables.
How I work
Your real product is always the reference — colour, texture and shape checked frame by frame.
01 · EXPLAIN · Case study
Spolehlivá řešení — IoT Nexus remote metering · Facebook & Instagram
Water meters, heat meters and a LoRaWAN network don't photograph well. So the building turns transparent: water glows blue, heat glows orange, and every meter sends its signal to one gateway on the roof.
Three product sheets, a partner presentation and a set of banners the client didn't like. Audience: people who run apartment buildings. Show the W1 Lite water meter, the E4 heat meter, the E-ITN 40 allocator, one LoRaWAN gateway per building — and the IoT Nexus app that flags leaks and keeps costs under control.



Customer brief & product sheets
The brief, three product sheets, a partner presentation and the client's old banners — all of it went through before a single frame, so the ad only says what's true.
Concept & hooks
One visual idea for the whole product line, plus three opening hooks to test: the law, the question, the leak.
Storyboard
Shot-by-shot board with on-screen text, approved before any generation.
Production
Products animated from the client's real photos so meters and displays stay accurate; the app built as motion graphics, not generated.
Edit & banners
Typography for sound-off viewing, music and sound design, 9:16 and 16:9 cuts — and the client's banners redesigned in the same look, so video and display ads run as one campaign.
One campaign · banners before → after
Display · 625 × 513


Skyscraper · 333 × 1200


Leaderboard · 1517 × 160


02 · PRESENT · Case study
Hand-knitted hat label · Reels / TikTok, 9:16 · 36 s
A black-and-white winter bus stop. A girl in a pink hat walks in, opens her bag and puts a bright hat on each tired woman — and colour flows back into them, then into the whole street.
A photo of the hat worn, the hat itself and the yarn for every colour — pink, yellow, burgundy, aqua. Goal: awareness and DMs before winter.



Two things I never compromise on: the product looks exactly like the real one, and every character stays the same in every frame.
Brief, concept & product reference
One idea that sells the feeling, not the knit: a grey winter morning — and a bright hat brings the colour back. Every hat is referenced from the client's photo and the real yarn, so the pink is her pink.

Characters
Four women, each with her own character sheet — face, outfit, height and posture locked before a single scene is generated.

Location
One frontal bus stop, built once in black and white and once in colour, so every shot happens in the same place.

Props
Each hat rebuilt as a prop — shape from the client's photo, colour only from the real yarn — plus a bus for the finale. Designed once, reused in every shot.

Edit
Monochrome to colour at the moment the bag opens, music and sound cut to the story, an end card with the call to action.

03 · EDIT · Case study
Chalupa Studenec159 — Christmas Ad · Reels, 9:16 · 30 s
The cottage already had beautiful footage of its own. The job wasn't to replace it — it was to give it a story and a reason to stop scrolling.
Authenticity stays. The creative layer goes on top.
Their footage, untouched
Every real shot of the cottage kept in the original — the slow-living feeling is the product.
One colour mood
All clips graded into a single warm palette so phone footage reads as one film.
AI hook, intro & outro
An AI intro to stop the scroll — an eye with the cottage reflected in it — and an AI outro that pulls back into a snow globe. Both generated to match the real footage.
Sound & titles
Crackling wood, warm music and short lines of text placed inside Instagram's safe zone.
04 · CUSTOM
Giant objects in real streets, characters who exist only on screen, hooks that make people laugh before they scroll. From 6 500 Kč for a single AI hook — scoped per idea.
Impossible object
Product as the hero of the city.
Photos brought to life
There were only photos. Everyone said they looked like film stills — so I made the film.
AI character
One consistent character, any location.
Seasonal
A whole river of jack-o'-lanterns, overnight.
Hook
A humorous opening that stops the scroll in the first second.
AI character
Street-style fashion film with a brand placement.
AI character
A recurring character in a real Prague setting.
Outfit change
Outfit and accessories change only — the character's face stays consistent in every look.
Process
Based on your preferences and timing, I can go straight into production. If you like to be closer to the details, we go step by step — starting with a storyboard and key visuals.
A short call: your goal, audience, platform and everything you already have.
The idea and the opening hooks. A storyboard and key visuals first, if you want to see every shot.
Characters, scenes, edit, sound and text. Two rounds of revisions included.
Ready-to-post formats for web, ads and social, plus tips for posting.
Add-ons
Founding clients
For brands happy to let me show the result as a case study, with a short review.
2 of 3 spots leftFAQ
AI when it adds value, real footage when it works better — often both. Your real product and brand assets are always the starting point.
That's the priority. I build reference sheets from your photos, match colours and textures, and check every frame before you see it.
Product photos, logo, brand colours and your goal. If you already have footage, send it — EDIT is built for that.
Usually 3–10 working days, depending on the product. Depending on your timing, I go straight into production or we start with a storyboard first.
9:16 for Reels, TikTok and Stories by default. 1:1, 4:5 and 16:9 are available as add-ons, plus matching banners.
Yes — I work with brands in Prague and remotely worldwide.
Different ideas · same Prague
Tell me about your product or place — I will come back with an idea.

About
I started making AI video because it lets me bring creative ideas to life so much faster — ideas that used to stay on paper.
I love to create, and I want to make good products and services recognised and wanted.
I'm now taking on new client projects. Tell me what you're working on.